"I Apologize." A Lesson in Accountability
Have you made a mistake that has gone public? Here's some free advice. Apologize, take accountability and try to move on.
When the social media associate saves the day: a re-imagining of when Novartis learned they might be
As a marketing professional, I have been part of so many business pitches that every time I see a new marketing campaign unfold, I...
A Communications Fail for The White House Correspondents Dinner
Since the moment comedian Michelle Wolf left stage after her monologue at the 2018 White House Correspondent’s Dinner, cable news...
