Stay Thirsty My Friend! A special birthday blog dedicated to the fete of Day Drinking.
I have a dear friend who, like me, is a lifelong marketer. Our friendship has confirmed my suspicions that while marketers can turn the...
Poor event sponsorship can cost a lot more than you think: a major fail for pharma/biotech companies
Brands today seek new and exciting ways to stand out and event sponsorships can provide these opportunities. That's why it's mind-bo
A Communications Fail for The White House Correspondents Dinner
Since the moment comedian Michelle Wolf left stage after her monologue at the 2018 White House Correspondent’s Dinner, cable news...